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CREATOR REVENUE PARTNER · FOOD CREATORS · WORLDWIDE FROM SINGAPORE

Food creators: the recipe e-book and meal plan your followers keep asking for

Food audiences save and share more than any other niche, and the recipe request is the most common comment. A recipe e-book or meal plan turns that demand into income you own. HWY Not designs the product, builds the shop page and emails, and launches it with you. Zero upfront cost. You keep 70% of every sale and own the product, the list and the customers. HWY Not takes 30% of the revenue it creates, nothing else, so you take on no financial risk: if nothing sells, neither of us earns. Based in Singapore, working with creators worldwide.

  • You work with me directly: strategy, build, launch and the follow-up, one person.
  • Zero upfront. No retainer, no setup fee. I earn 30% of what the product makes, nothing else, so if it does not sell you owe nothing.
  • You own the product, the email list and the customers. Terms in writing before we start.

WHAT USUALLY IS NOT WORKING

Sound familiar?

  • Millions of saves, zero sales
  • Sponsored ingredients that pay once
  • A recipe blog with ads that earn less than a coffee

WHAT I WOULD BUILD FOR YOU

Three products that fit food creators.

01

A recipe e-book

Twenty to forty of your most saved recipes, styled and photographed. S$19 to S$39.

02

A meal plan subscription

Weekly plans and shopping lists by email. Recurring, low effort once the system runs.

03

A cooking technique course

The skills behind your recipes, taught properly. S$79 to S$149.

WORKED EXAMPLE · ILLUSTRATIVE

What 80,000 followers could be worth.

If 1% of a 80,000-follower audience buys a S$29 product. An illustration, not a forecast; engagement and niche decide the real number, which is what the free audit looks at.

Change the numbers
Buyers (1%)800
Launch revenueS$23,200
Yours (70%)S$16,240Every launch. You own the list for the next one.

HOW IT WORKS

Four steps, three to six weeks.

  1. 01

    Apply

    Send your handle. Free audience audit, honest reply within 48 hours.

  2. 02

    Design the product

    We pick the one your audience already asks for.

  3. 03

    I build everything

    Sales page, checkout, emails, launch plan. You record what needs your face.

  4. 04

    Launch and keep 70%

    We launch to your audience. From the first sale, 70% is yours.

QUESTIONS FROM FOOD CREATORS

Straight answers.

How much can a food creator make from a recipe e-book?

Illustratively, a S$29 e-book bought by 1% of 80K followers is S$23,200 per launch, with 70% to you, and it keeps selling under every recipe post.

Who photographs and designs the e-book?

You cook and shoot as you already do; I design, lay out and package the book. Shoots in Singapore are available if you want them.

Can I run a meal plan subscription without an app?

Yes. Email delivery with a private page works well and launches in weeks. An app is optional later.

Do I need a blog?

No. A single shop page and checkout is enough, and the email list it builds is worth more than blog traffic.

All partnership questions

APPLY

Let us find out what your audience is worth.

Send me your handle. I audit your audience and reply within 48 hours with an honest read on what we could build together.

  • Free audience audit
  • Reply within 48 hours
  • No obligation, no upfront cost

Prefer to talk first? WhatsApp +65 9389 5028

1/3

How big is your audience?

Zero risk · $0 upfront · you only pay from sales

READY WHEN YOU ARE

Tell me what’s not working.
I’ll tell you where I’d start.

Two lines are enough: what you sell and what isn’t working. You’ll get a straight answer, a clear scope and a fee before anything begins.

  1. 01
    Reply within one working day

    From me, not an autoresponder. Usually faster on WhatsApp.

  2. 02
    Scope and fee in writing

    Deliverables, timeline and any third-party costs, before anything starts.

  3. 03
    We start on an agreed date

    Clear feedback points you can plan around. You always know who to message.

WhatsApp +65 9389 5028Taking 2 new projects this quarterPersonal reply within one working day. No automated pitch.